Engagement Opportunities

Through use of technology – tablets or missed call numbers, customers leads are generated and used for further grooming and continuous engagement

Branding

Traditional: Posters, Standee, Tent Cards

Premium Branding Spaces

 

Premium Branding SpacesProduct DisplaysWall Branding, Glass FaçadeName Board

 

Gate, Cash CounterCentre Table in Waiting AreaStylist Aprons Tablets

Trials and Sampling

With a focus on product awareness and creation of brand loyalty, we deploy powerful experiential and sampling campaigns that connect brands to consumers to build relationships with long-term value.

Make your brand relevant in the eyes of your consumers with ‘hands on’ trial activities that engage their interests, resonate with their
passions and promote sharing.

Sample your products and get first hand feedback from consumers.

A product sample is a sample of a consumer product that is given to the consumer free of cost so that he or she may try a product
before committing to a purchase.

Our Salon Sampling has been proven to push retail sales in surrounding areas* (Audited by Client’s 3rd party research agency – Piramal Enterprises 2013).

Our Salon Sampling has been proven to push up marketshares* (Audited by Client’s 3rd party research agency – Johnson & Johnson 2013).

Our Secure Warehousing ensure no loss of products.

Our missed call system ensure capture of customer data for feedback purposes.

Our distribution system ensures zero pilferage and leakage into general trade.

Lead Generation

  • We enable brands to get genuine leads through leakage proof activity planning.
  • Through use of technology – tablets or missed call numbers, customers leads are generated and used for further grooming and continuous engagement.

Advocacy

  • Ever purchased a styling product from a salon and then wondered how did you manage to purchase it?
  • Well..its because of your stylist and your utter faith in them.
  • Salons are trained to advocate products and soft sell them to consumers.

Salons as your sales channel

Establish salons as a long term sales channel partner

Provide Sales incentive plan similar to distributors


 


 

Office

Unit 17, Madhu Corporate Park,
Pandurang Budhkar Marg,
Lower Parel,
Mumbai 400013

Phone: 9768123000 / 9619696096
email: connect@playtag.in

Locate us